We all love seeing those gorgeous listing photos for homes on Facebook, Zillow, or anywhere when we’re perusing online. But what you wouldn’t believe is that a lot of those photos are staged!
Why?
According to the National Association of Realtors, 31% of buyers increased their offer on a home more than 1-5% because the home was staged. 77% of buyers felt like it was easier to see themselves move into a home that was staged, and 40% were more willing to attend a showing for a home that had staged photos online.
If you’re lost on how to stage a home, or don’t know what home staging is, we’re here to help.
SO WHAT IS HOME STAGING?
Home staging is the process of adding decor, rearranging furniture, and expertly dressing up a home for the listing photos and walkthroughs. Home staging is a marketing technique that can make even the most dark, or drab places feel like a dream home for future buyers.
What makes home staging so is that, it has the ability to draw in more buyers in from the online photos that make the home look like it is straight out of a pottery barn catalog.
WHAT DOES HOME STAGING ENTAIL?
If you are selling an empty home, in most cases you or your real estate agent will need to call in a professional home stager to bring in furniture and home decor to set up the space. If you plan to live in your home during the selling process, it is possible to use the existing furniture and home decor to keep the cost low.
An agent that is experienced with using home staging will be able to walk into your home and help you compile a list of everything you’ll need to do to stage your home. This can include suggestions like….
- Move furniture around to create a better layout that creates the illusion of more space
- Use your existing home decor to add homey touches that pull together an entire room
- Clean until you physically can not clean anymore
- Reduce your personal items to a third of what you had in each room to eliminate clutter
- Use oil or reed diffusers to make your home smell amazing
IS HOME STAGING WORTH IT?
Home staging is absolutely worth doing, and for a variety of reasons.
The 2017 Profile of Home Staging from the National Association of Realtors found that 31% of potential buyers increased their offer on a home from 1-5% because it was staged. Based on NAR’s survey, you could make $2,685-$13,425 more on a home that has been staged.
NAR also reported that home staging convinced 40% of potential buyers to go check out a house they found on the web. This means that staging your home will entice a ton more buyers to come check out your home after they saw your gorgeous listing photos.
Home staging made 77% of potential buyers more able to imagine themselves living in the house. That connection is essential to the purchase of the property. Buyers won’t put in an offer unless they emotionally feel invested in a home.
CAN I STAGE MY OWN HOME?
Listen, nothing is impossible. That being said, even if you are a professional interior designer, only an expert in real estate or professional staging will know everything there is to know about how to stage your house to sell.
In fact, a top 1% agent, James Knurek took on the challenge of trying to sell a home that had previously been listed with two other agents and had yet to sell. After putting in some time and serious update, James called in the pros.
“We brought in a stager and did a lot of painting. The client did have a lot of nice furniture so we just repositioned and rearranged it and hired a high end photographer. We just listed it back on the market this week and taken a few people through there. I’ve gotten feed back from other agents that just open the door and think “wow!”. People came in and said, “This is a showpiece home….it shows like a magazine.”
STUCK? CALL IN A PROFESSIONAL
The first step to getting help with home staging is to chat with your real estate agent. Most top agents will provide you with a home staging guide specifically tailored to your space. In Orlando, one of our favorite professional staging companies is Easy Transitions Home Staging! Owner, Julie Demir, and her team are motivated to help clients feel relaxed through the staging process while ensuring they receive the best experience with staging, you can get! Their goal is to showcase your home and help it appeal to potential buyers.
Check out their website Easy Home Transitions to learn more about them!
Need any other professional home services? We encourage you to check our Zurkel, that offers local services rated the best in all of Florida!
Here at Premium Properties, we’re always looking for the best ways to help our clients. That’s why were the best Real Estate company in Central Florida!
Any questions? Please feel free to reach out to us:
Premium Properties Real Estate Services
564 N Semoran Blvd Orlando, FL 32807
Call us (407) 380-2800 or visit www.PremiumPropertiesFL.com
